High-Tech Connect™
Use High-Tech Connect to more easily and accurately profile the most responsive consumers for your high-tech products and services. High-Tech Connect predefines users of high-tech products and consumers with interests in technology.
Then, you can hone in on your best prospects by selecting high-tech consumers by the category of technology products they own, their self-reported online behaviors, and other e-commerce preferences. Plus, use hightech selects in combination with 100's of lifestyle and demographic selects from The Lifestyle Selector for more effective targeting.
With over 36 million records, the High-Tech Connect database is built from self-reported consumer information collected from millions of product registrations and consumer surveys.
Equifax continues to add new sources and new selects to help companies identify early adopters for today’s newest high-tech products.
Plug into High-Tech Connect today!
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About Equifax
For more than 107 years, Equifax has been a market leader in providing value-added information solutions to businesses and consumers. With a constant focus on product development, technology, innovation and customer satisfaction, Equifax has grown its business to over $1.44 billion in annual revenue and 4,600 employees in 13 countries. Throughout its business, Equifax maintains an unwavering commitment to the highest standards of corporate ethics, data security and information privacy.
The worldwide leader in enabling and securing global commerce, Equifax is respected for bringing buyers and sellers together through:
- Collection & interpretation of consumer data
- Management of consumer credit information
- Marketing services
- Business information
- ID authentication
- e-Commerce
Using marketing business intelligence to acquire new prospects, improve customer response rates, and increase annual revenue, Equifax serves customers across a wide range of industries including financial services, retail, healthcare, telecommunications/utilities, brokerage, insurance, government and direct marketing.
