TargetPoint New Movers™
Description
TargetPoint New Movers is a compiled file of consumers who have recently changed their place of residence. Approximately 40 million Americans change their address each year, and consumers who have moved typically require a range of products and services to help them settle into their new homes.
Many movers upgrade to new appliances or furnishings when they relocate. Others may have moved into a larger dwelling and simply find themselves with more space to fill. A large number of movers go for a “new look” when furnishing and decorating a new home, while another group is faced with having to maintain a lawn or garden for the first time. Whatever the case may be, new movers are prime targets for offers related to:
- Home Improvement & Maintenance
- Home Entertainment Products & Services
- Lawn & Garden Care
- Newspaper & Magazine Subscriptions
- Furniture & Bedding
- Large & Small Home Appliances
- Home Decorative Items
- Banks & Financial Services
The TargetPoint New Movers file enables you to reach new movers during the period when they are most likely to make such purchases: shortly after they have relocated.
Available Selections
- Purchase Price
- Loan Type
- Gender
- Dwelling Type
- Telephone Area Code
- Condo Code
- Home Owner
- Mortgage Amount
- New to File Records
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About Equifax
For more than 107 years, Equifax has been a market leader in providing value-added information solutions to businesses and consumers. With a constant focus on product development, technology, innovation and customer satisfaction, Equifax has grown its business to over $1.44 billion in annual revenue and 4,600 employees in 13 countries. Throughout its business, Equifax maintains an unwavering commitment to the highest standards of corporate ethics, data security and information privacy.
The worldwide leader in enabling and securing global commerce, Equifax is respected for bringing buyers and sellers together through:
- Collection & interpretation of consumer data
- Management of consumer credit information
- Marketing services
- Business information
- ID authentication
- e-Commerce
Using marketing business intelligence to acquire new prospects, improve customer response rates, and increase annual revenue, Equifax serves customers across a wide range of industries including financial services, retail, healthcare, telecommunications/utilities, brokerage, insurance, government and direct marketing.
